SUCCESS STORIES
Through smart email marketing, thoughtful automation, SEO, and personalised strategy, these brands found growth that felt aligned and sustainable.
Wine at Home
Rooted in a love for boutique wines and personal connection, Wine at Home needed its digital presence to reflect the same warmth and quality it offers in every bottle. Together, we simplified processes, streamlined the customer journey, and built systems that do the heavy lifting.
EMAIL MARKETING ; CRO ; SEO/SEM/SGE ; SUBSCRIPTIONS
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Designed interactive, easy-to-use templates for effortless content creation
Templates are optimised for high conversions
High-converting sign up forms
Updated and optimised email flows
Cleaned and organised email lists for better deliverability
Implemented list growth strategies to expand audience reach
Set up advanced segmentation for targeted messaging and improved performance
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Achieved an 18% increase in organic traffic through targeted keyword research
Optimised images for faster site performance and alt text strategies for improved SEO rankings
Continuously monitor AI-driven search trends and algorithm changes to stay ahead of the curve
Leverage search engine marketing (SEM) to amplify visibility and reach
Create engaging, search-optimised blog content that draws consistent organic traffic
Conducting of technical SEO improvements, including fixing broken links, improving site structure, and enhancing crawlability
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Implemented automation tools to streamline the customer journey and reduce friction
Improved site navigation to enhance user experience and guide shoppers effectively
Designed and optimized landing pages for better engagement and conversions
Ran A/B tests on product pages to identify high-performing layouts and messaging
Achieved a 36% increase in add-to-cart rate through focused CRO strategies
Music Box
This heartfelt keepsake brand has found its way into hearts and homes around the world — one thoughtful piece at a time.
Through optimised email flows, smart automations, and focused SEO, the brand saw targeted, sustainable growth while staying true to its purpose.
EMAIL MARKETING ; CRO ; SEO/SEM/SGE
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Highly targeted sign-up forms contribute to steady and quality list growth.
High deliverability rates supported by best practices and optimized sender reputation.
Low bounce rates maintained through regular list hygiene and contact validation.
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50% open rates driven by precise audience segmentation and relevant content.
4% click-through rates achieved through personalised email flows and campaign messaging.
Consistent email cadence based on subscriber behaviour builds trust and engagement.
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27.2% of total sales are driven by organic Google Search, highlighting strong SEO ROI.
Google Merchant Center (Shopping) contributes with a 2.1% purchase rate, enhancing transactional visibility.
110% organic traffic growth achieved through strategic keyword research, content planning, and execution.
Regular blog content aligned with search intent boosts visibility and supports long-tail keyword performance.
Continuous technical SEO monitoring ensures optimal crawlability, indexation, and site performance.
Structured data and on-page SEO improvements support richer SERP features and click-throughs.
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Internal automation flows reduce manual workload, increasing accuracy and speed across operations.
Quarterly analytics reports with strategic recommendations help clients plan ahead and prioritise resources.
Automation supports stock control, aligning promotional efforts with inventory levels to avoid over/under-selling.
Clients save time and gain clarity, allowing them to focus more on growth strategy than day-to-day execution.
Timberland SA
As a globally recognised brand, Timberland needed an e-commerce experience that could match its reputation — fast, intuitive, and built to scale. We worked together to optimise site speed, refine UI/UX, and implement seamless integrations that enhanced performance across the board.
SHOPIFY MIGRATION ; EMAIL MARKETING ; CRO ; SEO/SEM/SGE
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Timeline: Completed within a 3-month timeframe.
Data Cleanup and SEO Enhancement: Refined online product data, prioritising SEO and image responsiveness.
Rewrote store content for clarity and relevance.
Shopify Store Transition: Uploaded products seamlessly, maintaining consistency.
Integrations: Integrated Google Analytics, Google Shopping, Klaviyo, Instagram, and Facebook.
Implemented new reporting software for data analysis.
Launch: Successfully launched the revamped website, aligning with user expectations and business objectives.
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Integrating Klaviyo and Implementing Email Flows
Data Migration from Mailchimp and Segmentation: Migrated customer data and segmented the audience based on demographics, purchase history, and engagement levels.
Created Email Flows: Nurturing Leads Increasing Engagement Driving Conversions.
Personalisation and Optimisation: Incorporated personalised elements and continuously optimised email content and timing based on performance metrics.
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Web
Seamless menu navigation
Product-focused collection pages with filters
Collection banners and copy
Product badges (New, Sale, Back in Stock)
Streamlined design
Product Pages
Interactive design with bold imagery
UX-focused layouts
Product features, upsells, cross-sells
Product and campaign storytelling
Blog & Content
Introduced SEO-optimised blog content
Keyword focus
Services That Simplify, Optimise, and Scale.
Let’s talk about what’s working, what’s not, and what’s possible….